MARCELOT
CREATIVE DIRECTION + BRANDING
ABOUT THE PROJECT
Manon Marcelot is a designer that aims to bridge the gap between luxury and agriculture by producing high-end leather accessories in her family farm, celebrating the rich culture she grew up with.
The resulting logo is inspired by farming machines and tractor tracks, a bold mark that can be easily embossed in leather.
Just like the brand, the visual identity merges two worlds seamlessly: a bold mark with a sophisticated typographic system.